Consent secured for contemporary mixed-use scheme in Barnet

Planning Potential secured consent for a contemporary mixed-use scheme in Barnet, after presenting a compelling and cogent case to planning committee.

The site, on the junction of Finchley Road and Hendon Way, operated as a petrol station until its closure in 2014. Redevelopment of the site was proposed to assist in meeting demand for housing in the area, whilst benefiting local businesses and the community through the provision of flexible space.

The high-quality, design-led scheme will create a landmark building at a key gateway into London - ensuring that an important site, which is passed by 35,000 people each day, is returned to productive use.

Planning Potential worked closely with the project team to provide a building that not only ticked all the policy boxes, but also provided high-quality architecture that took its cues from the site’s history and recognised the local context. Focusing on a combination of political insight, clear strategic communications and practical, results-driven delivery, we shored up local support and built trusting relationships with authorities, site neighbours and community groups – a significant accomplishment given the modern proposal.

Changes were made to the planning application to reflect feedback received during the consultation process. This included the decision to incorporate an iconic and decorative clock to reflect the 1950s’ clock tower that was previously on the site.  

"Our clients were keen to deliver a striking scheme to make best use of this high profile site," explains Planning Potential Director, Helen Cuthbert. "We worked hard to prepare and present a suitably compelling case to win support at committee."